Share this Job
Apply now »

Manager- Marketing (Regional Accounts)

Date:  May 7, 2022
Brand:  Luxottica Wholesale North America
Location: 

New York, NY, US, 10018

Requisition ID: 624784 
Store #: A00018 Oakley Marketing - Field US 
Position:Full-Time
Total Rewards: Benefits/Incentive Information

Established in 1975 and headquartered in Southern California, Oakley is one of the leading sports brands in the world.  The holder of more than 600 patents, Oakley is continually seeking problems, solving them with inventions and wrapping those inventions in art. We call it Mad Science, and it lives in everything that fuels our passion; our athletes, our employees, our culture, our brand.

 

As the first manufacturer of color-enhancing, all-polarized sunglass lenses, Costa combines superior lens technology with unparalleled fit and durability to help people See What’s Out There. Costa has made the highest quality, best-performing sunglasses and prescription sunglasses (Rx) for fishing and water enthusiasts since 1983, and now its product portfolio includes optical frames. Costa’s growing cult-brand status ties directly to its mission to provide high-quality products with a focus on sustainability and conservation as the company works hard to protect the waters it calls home. From the use of sustainable materials, its Kick Plastic initiative and strong conservation partnerships, Costa encourages people to help protect our watery world.

 

Luxottica is a global leader in the design, manufacture and distribution of fashion, luxury and sports eyewear. Our wholesale network covers more than 150 countries and our retail presence consists of over 9,100 retail stores across the globe.

In North America, our wholesale business is the home to global brands like Ray-Ban, Oakley, and many of the top fashion house brands. Our leading retail brands include; LensCrafters, Sunglass Hut, Pearle Vision, and Target Optical. We are also home to EyeMed, the fastest growing vision care company in the United States.

Luxottica’s Wholesale teams deliver the highest quality frames, best-in-class expertise and a deep understanding of products and markets to support our customers and fuel their businesses all over North America.

GENERAL FUNCTION

Manages design and production of planned marketing programs and assets for Oakley & Costa Regional Accounts Channel by performing the following duties personally or through subordinate supervisors for Sport, Eyewear and AFA.

 

MAJOR DUTIES AND RESPONSIBILITIES

  • Assists in establishing marketing plans to achieve corporate objectives for products and services.
  • Develops and executes marketing programs to achieve objectives regarding revenue, profitability, and market share.
  • Manages marketing budget for Regional Account channel
  • Plans and oversees execution of promotional activities including print, digital media, trade show, direct mail, POP displays, and signage.
  • Negotiates contract terms with outside agencies and suppliers.
  • Communicates with outside advertising agencies on campaigns.
  • Manages development, production, and distribution of promotional and collateral materials to support sales and marketing programs.
  • Analyzes marketing programs and adjusts strategy to increase effectiveness.
  • Plans and conducts market research to identify opportunities for increased sales.
  • Maintains customer database and approves the use of internal and external mailing lists.
  • Provides post-event analysis, and regular reports on marketing programs for Regional Account channel
  • Plans, promotes, and executes sales meetings and community and goodwill events.
  • Helps establish and maintain consistent corporate image throughout product lines, promotional materials, and events.

 

BASIC QUALIFICATIONS

  • 5 to 8 years of experience in Trade or related marketing function
  • Bachelor's degree (B. A.) from four-year college or university.
  • Ability to read, analyze, and interpret general business periodicals, professional journals, technical procedures, or governmental regulations.
  • Ability to write reports, business correspondence, and procedure manuals.
  • Ability to effectively present information and respond to questions from groups of managers, clients, customers, and the general public.
  • Ability to solve practical problems and deal with a variety of variables in situations where only limited standardization exists.
  • Ability to interpret a variety of instructions furnished in written, oral, diagram, or schedule form.

Upon request and consistent with applicable laws, Luxottica will provide reasonable accommodations to individuals with disabilities who need assistance in the application and hiring process.  To request a reasonable accommodation, please call the Luxottica Ethics Compliance Hotline at 1-888-887-3348 (be sure to provide your name and contact information so that we may follow up in a timely manner). 

We are an Equal Opportunity Employer.  All qualified applicants will receive consideration for employment without regard to race, color, gender, national origin, social origin, social condition, being perceived as a victim of domestic violence, sexual aggression or stalking, religion, age, disability, sexual orientation, gender identity or expression, citizenship, ancestry, veteran or military status, marital status, pregnancy (including unlawful discrimination on the basis of a legally protected pregnancy or maternity leave), genetic information or any other characteristics protected by law.  Native Americans receive preference in accordance with Tribal Law.


Nearest Major Market: Manhattan
Nearest Secondary Market: New York City

Job Segment: Regional Manager, Marketing Manager, Market Research, Manager, Management, Marketing

Apply now »