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eCommerce Manager (Strategy B2B)

Date:  Apr 26, 2021
Brand:  Luxottica Wholesale North America
Location: 

New York, NY, US, 10018

Requisition ID: 370628 
Position:Full-Time
Total Rewards: Benefits/Incentive Information

 

Luxottica is a global leader in the design, manufacture and distribution of fashion, luxury and sports eyewear. Our wholesale network covers more than 150 countries and our retail presence consists of over 9,100 retail stores across the globe.

In North America, our wholesale business is the home to global brands like Ray-Ban, Oakley, and many of the top fashion house brands. Our leading retail brands include; LensCrafters, Sunglass Hut, Pearle Vision, Target Optical and Sears Optical. We are also home to EyeMed, the fastest growing vision care company in the United States.

Luxottica’s Wholesale teams deliver the highest quality frames, best-in-class expertise and a deep understanding of products and markets to support our customers and fuel their businesses all over North America.

 

GENERAL FUNCTION

The Manager of B2B Ecommerce will lead the organization to improve overall traffic & conversion of our Wholesale B2B website. The role will oversee all daily operations of the sites and will drive revenue growth and customer satisfaction.  This role will develop merchandising, marketing, and creative strategies, with a focus on improving conversion, usability and the functionality of e-Commerce products and services.

 

MAJOR DUTIES AND RESPONSIBILITIES

Maximize Revenue through traffic & conversion of B2B website

  • Monitors and analyzes the overall health of the e-Commerce business as well as performance of program KPIs
  • Maximize sales performance through proper listing, handling, rotation, and shipping of all merchandise
  • Own the site merchandising calendar, and aslo monitor, track and analyze results and identify new opportunities to drive traffic and onsite conversion
  • Develop and drive key web promotional activities, working with the Sales Promotions teams and Sales Leadership, in coordination with Field sales strategies and promotional activity

 

Lead B2B CRM

  • Developing and aligning CRM strategies & working with key stakeholders to develop campaigns,
  • Setting up tracking, reviewing campaign results and making strategic recommendations on go forward opportunities
  • Consult with Brand teams to coordinate and strategize highlighting/merchandising featured product collections on/off-site (campaigns, email-blasts, banners, and promotions

 

Lead local B2B Site Change Implementation

  • Partner with Corporate Stakeholders to implement new capabilities, and also track results and develop recommendations for future development
  • Own training content for the B2B site and be an advocate for the platform with Sales team, and internal stakeholders
  • Analyze various business initiatives across all aspects of the online business to determine success or opportunities for change, then developing and implementing action plans based on those analyses/recommendations
  • Gain a thorough understanding of customer needs, both existing and potential, and use that knowledge to help deliver site features that provide customers digital shopping and relationship experience

 

BASIC QUALIFICATIONS

  • 5+ years of related work experience in product industry with a focus on business process improvement and automation and/or digital tools for consumers and/or customers
  • Previous website Merchandising and CRM experience is required. Proficient in B2B or Consumer website management, including Site Merchandising and CRM
  • Bachelor’s degree in business, marketing, engineering or related field from an accredited college/university.
  • Ability to understand, map, document and analyze current business processes, with the ability to translate user needs into tools and solutions.
  • Strong organizational, business and project management skills.
  • Demonstrated ability to innovate and to effectively lead and communicate at all levels.
  • Ability to quickly identify areas of opportunity, research creative solutions and implement new processes.
  • Advanced Excel, Power Point skills

Upon request and consistent with applicable laws, Luxottica will provide reasonable accommodations to individuals with disabilities who need assistance in the application and hiring process.  To request a reasonable accommodation, please call the Luxottica Ethics Compliance Hotline at 1-888-887-3348 or e-mail HRCompliance@luxotticaretail.com (be sure to provide your name and contact information for either option so that we may follow up in a timely manner). 

We are an Equal Opportunity Employer.  All qualified applicants will receive consideration for employment without regard to race, color, gender, national origin, social origin, social condition, being perceived as a victim of domestic violence, sexual aggression or stalking, religion, age, disability, sexual orientation, gender identity or expression, citizenship, ancestry, veteran or military status, marital status, pregnancy (including unlawful discrimination on the basis of a legally protected pregnancy or maternity leave), genetic information or any other characteristics protected by law.  Native Americans receive preference in accordance with Tribal Law.


Nearest Major Market: Manhattan
Nearest Secondary Market: New York City

Job Segment: Fashion Retail, Marketing Manager, Business Process, Merchandising, Manager, Fashion, Marketing, Management, Retail

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