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Regional Channel Sales Manager (Costa RX)

Date:  May 5, 2022
Brand:  Luxottica Wholesale North America

Orlando, FL, US, 32803

Requisition ID: 624825 
Total Rewards: Benefits/Incentive Information


As the first manufacturer of color-enhancing, all-polarized sunglass lenses, Costa combines superior lens technology with unparalleled fit and durability to help people See What’s Out There.


Costa has made the highest quality, best-performing sunglasses and prescription sunglasses (Rx) for fishing and water enthusiasts since 1983, and now its product portfolio includes optical frames. Costa’s growing cult-brand status ties directly to its mission to provide high-quality products with a focus on sustainability and conservation as the company works hard to protect the waters it calls home. From the use of sustainable materials, its Kick Plastic initiative and strong conservation partnerships, Costa encourages people to help protect our watery world.


Luxottica is a global leader in the design, manufacture and distribution of fashion, luxury and sports eyewear. Our wholesale network covers more than 150 countries and our retail presence consists of over 9,100 retail stores across the globe.


In North America, our wholesale business is the home to global brands like Ray-Ban, Oakley, and many of the top fashion house brands. Our leading retail brands include; LensCrafters, Sunglass Hut, Pearle Vision, and Target Optical. We are also home to EyeMed, the fastest growing vision care company in the United States.


Luxottica’s Wholesale teams deliver the highest quality frames, best-in-class expertise and a deep understanding of products and markets to support our customers and fuel their businesses all over North America.


The Regional Channel Sales Manager Costa RX is responsible for the leadership, management and profitability of the assigned sales region by maximizing and growing revenue and profits by selling Costa’s RX products to existing customers and acquiring new business. They will be responsible for consistently achieving established region sales goals through the direction, organization, coordination, communication, coaching and development of Costa’s Territory Sales Representatives. You will be responsible for coordinating with lab management and customer service teams to ensure customer satisfaction as well as ensuring your team is equipped to be successful through training, communication of regional programs, and usage of provided sales tools.



  • Ensures Territory Sales Representatives are performing necessary territory and account planning activities to achieve sales goals.
  • Monitors key competitor activities within the region, collects competitor price lists and sales materials.
  • Communicates with Senior Director of Sales to implement competitive sales strategies.
  • Leads by example an obsession for customer service through direct region and territory customer involvement.
  • Focuses Territory Sales Representatives on monitoring changes in the market and customer base.
  • Represents the Region at key customer events and builds customer loyalty.
  • Recruits, hires and orientates qualified Territory Sales Representatives.
  • Creates an environment that inspires Territory Sales Representatives to take personal ownership for achieving stretch sales goals and performance improvement.
  • Utilizes region meetings and ride-withs to develop Territory Sales Representatives capabilities.
  • Provides continuous feedback on Territory Sales Representatives performance.
  • Coordinates with the Senior Director of Sales on development of annual Regional & Territory sales budgets.
  • Monitors overall Region & Territory sales budgets with emphasis on net sales, Cycle Plan initiatives, travel, account seminars and sales meetings.
  • Manages pricing policies with the Senior Director of Sales, recommending changes to ensure sales and margin objectives are met.
  • Recommends and provides input in the development of regional marketing programs.
  • Partners with lab personnel to achieve sales and lab performance targets.



  • Bachelor’s degree in any field.
  • Minimum 10 years as sales experience in Regional or Key Account role.
  • Optical, healthcare, and/or retail industry experience preferred.
  • Sales training orientation experience.
  • Optical and Sports sales experience required.
  • Previous management experience required.
  • Proven and demonstrated leadership, communication and administrative skills.
  • Travel of approximately 50% required.
  • Excellent organizational, interpersonal and communication skills.
  • Strong attention to detail with a high amount of accuracy.
  • Excellent interpersonal and verbal/written with the capability to work effectively with Retailers, Consumers, Sales Management, and coworkers.
  • Must be self-directed and able to work effectively in a fast-paced environment.
  • Possess strong analytical skills and the ability to take information and translate it into actionable items.

Upon request and consistent with applicable laws, Luxottica will provide reasonable accommodations to individuals with disabilities who need assistance in the application and hiring process.  To request a reasonable accommodation, please call the Luxottica Ethics Compliance Hotline at 1-888-887-3348 (be sure to provide your name and contact information so that we may follow up in a timely manner). 

We are an Equal Opportunity Employer.  All qualified applicants will receive consideration for employment without regard to race, color, gender, national origin, social origin, social condition, being perceived as a victim of domestic violence, sexual aggression or stalking, religion, age, disability, sexual orientation, gender identity or expression, citizenship, ancestry, veteran or military status, marital status, pregnancy (including unlawful discrimination on the basis of a legally protected pregnancy or maternity leave), genetic information or any other characteristics protected by law.  Native Americans receive preference in accordance with Tribal Law.

Nearest Major Market: Orlando

Job Segment: Regional Manager, Manager, Marketing Manager, Management, Marketing

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