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CRM - Head of Customer Intelligence

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Milan (MI), Milano, IT

WHO WE ARE

We are a highly diverse group of over 82,000 individuals in 150 countries, we are united as one enthusiastic community of dedicated, fun and passionate people. We have always been committed to making the best glasses possible to enable people to enjoy the beauty of life in all its forms.

A unique brand portfolio that includes proprietary brands such as Ray-Ban, Oakley, Vogue Eyewear, Persol, Oliver Peoples, and prestigious licensed brands such as Giorgio Armani, Burberry, Bulgari, Chanel, Valentino and Versace is among Luxottica’s core strengths.

 

  • Primary responsibilities include transforming data into actionable business intelligence through the use of query and reporting tools
  • Perform hands on analysis of customer data, using tools such as Microstrategy and Siebel to access enterprise data warehouse and deliver customer insights used in marketing, planning and reporting
  • Support the CRM team with analysis of the customer database, identifying key customer insights, and analysis of marketing campaigns
  • Work closely with Campaign Management team members to extract insights from data and to work collaboratively with internal and external teams to leverage the insights into actionable strategies for the business
  • Develop strategic customer insights, reporting and analysis to support the Merchandising, Retail, and Executive teams
  • Work with the IT teams to manage CRM customer database, including hygiene, auditing for accuracy & integration of new data elements supporting new marketing initiatives


Job Segment: Merchandising, Retail